Does Your West Hills Business Website Design Stand Out?
If you are planning to expand your business making use of the web, an exceptional web design is vital. Your customers In West Hills today have more options - and distractions - than they ever did before. Our Long Island website design company can help.
With so many things to look at online, will your web design engage your prospects or send them running to your competitors?
Why Website Design Is So Important to Business Customers
When prospects go to your site, they don't have the benefit of you sitting next to them, explaining your business to them. It's just them, a monitor and your web page staring them in the face. Are they preparing to contact you? Are they likely to do business with you? Or are they simply going to bounce away from your site - an opportunity lost to a competition?
Design Your Website for Trust, Engagement & Financial Success
Web Design Should Build Trust
A powerful site design instills trust and confidence in your business.
Do you look professional? Do you appear like you value your business, and, therefore, will worry about your customers? You want your prospects to know you want to be professional with them.
If you have a poor image, why would they wish to work with you?
With trust being one of several concerns of prospects initiated over the internet, you need to present a terrific website with all of the information they require to understand why they need to work with you.
Design for Your West Hills Customers, Not You
While you should like the design of your site, remember its goal - to engage and build a connection with your potential customers.
You need them to take a small action - pick up a phone, make a purchase or submit a contact form. Does your web design make them want to do business with you? Or does it just scare them away?
Are You Showing Success or Weakness?
What message are you sending? Are you letting them know how you will meet their objectives, or are you merely talking about yourself? Powerful web design makes all the difference.
Your Web Design Has Just 3-7 Seconds
to Grab Your West Hills Clients' Attention
Prospects Leave If You Don't Catch Their Attention!
Prospect's attention span is close to zero these days.
Prospects leave in 3 seconds if you do not hit them with a powerful message and great visual. It is our job to keep them focused on what you can do for them. Your web design gets them interested in you and your business quickly.
Common Problems on Millions of WebsitesWe've worked on thousands of websites over the last 20 years, across a wide range of industries. There are many common failure issues that come up that we will help you address:
To Succeed, You Must Address These Common Problems:
- No Compelling Design: Everyone judges based on appearances. If your site is dated, ugly, slow or messy, what does it say about you and your business? Do you instill confidence or doubt?
- No Clear Message: You must have a headline that grabs their attention, and the page must explain what you can do for them.
- No Engagement: When people come, do not like what they see and leave, that is considered a "bounce." A high bounce rate will hurt you with Google including Google Adwords. Poor website design is a factor. They will see people coming and leaving fast, telling Google site visitors do not like what they find on your website. Talk about what you are able to provide them, such as retailers, service companies, professional services, medical services and home repair products or services. Our Nassau PPC advertising agency services help with this.
- No Signs of Trust: Are you showing them how you can help them in a believable way, or are you simply posting random information and "data" with no connection to them?
- No Responsive Design: More than half of your prospects are now regularly browsing on smart phones. Your site must be mobile responsive to accommodate these users. Google also ranks sites lower that aren't mobile responsive. Again, web design has an impact.
- No Focus on Your Prospects: Remember, they don't care about you, prospects care about what results you can achieve for them. Are you speaking about them or boasting about yourself?
A Well Designed Website Can Deliver More Customers to Your Business in West Hills
Growth happens much faster for businesses with strong websites. They receive more traffic from Google. Prospects stay and engage as opposed to "bouncing" back to Google.
Paid advertising even becomes cheaper, as Google rewards websites that do well.
Properly designed sites attract customers to your business. They work hand-in-hand with our display advertising consultants in Suffolk County services. Ultimately, the goal of a properly designed website is to produce more prospects and sales for your business, delivering the results you need to achieve your goals.
The question is: does yours?
Beyond Design, You Need Highly Engaging Content for your Prospects
A beautiful site is great. However, don't forget the substance.
When prospects reach your website, you need to help them understand why they should speak with you.
Prospects come to your website because they have a need. They may have a problem. They may need your products or services.
Whatever it may be, they are on your website for a reason.
The information you provide must speak to their needs. You must address their questions, concerns and requirements.
Detailed content should both inform and motivate. You should make them want to work with you, and you should provide enough information to explain to them why they need you. Our local ad professionals in New York will work with you to address these issues.
Realize the Benefits of a High-Quality Website
A well designed website presents significant benefits to your business. Our team will work with you to build a website that produces the benefits you need.
Visitors assess you based on what they read on your site. Does your web design convey confidence or fuel doubt?
Call to Action
Does your message tell your prospects how to take that next step? Does your website make convenient and inviting for them to connect with you?
Focus your message on the prospects you want to attract (tip: not the whole world). Connect with them as you choose, focusing on their needs, and your capability to satisfy those needs.
Using a website is definitely a cost effective method to get the message out. Keep in touch with all your customers, and revise your material with no high-priced print and mailing charges!
Adding useful details to your website is simple, and trying to keep your customers informed will save you both money and time.
Make it simple for existing customers to obtain the information they really need and reduce your support costs.
How Our Seasoned Group Can Assist You
Leadership: Two Decades Practical Experience
Our management group has helped companies to expand on the web since the late nineties. We've acquired tremendous working experience supporting businesses small and large bring in leads and sales from the web. The fact is, we have helped our customers produce in excess of $600 million in brand new sales.
Local & National Clients
We assist all sized clientele, regional and nationwide. Law firms, professional service providers, construction, financial services, ecommerce and others. Any customer that can really benefit from more business can see huge improvement. West Hills included.
Our Emphasis is on YOU
Before we start designing your website, we speak with you to fully understand your business as well as your objectives. Exactly what are your business and personal objectives? What are you looking to accomplish? We want to know this to make a web design that meets or surpasses your objectives.
Evaluating Your Current Marketing
We help you to critique your current advertising and marketing. Exactly what do you have on the web and in print? We want to provide you a powerful and compelling design that helps and enhances your current marketing and advertising efforts.
Comparative Industry Assessments
Within your industry there are certain ways of doing business, certain information that industry leaders provide. We will look at your competitors, see what is working and what isn't, and make sure you stand out as the best amongst your competition.
Powerful Calls to Action
Within your design, we define calls to action that drive the activity you need. Whether the goal is a form submit, phone call or other action, all efforts are to drive the results you want.
To achieve those results, you need to clearly tell your visitors what you need them to do, and "what's in it for them." If they perceive value in the action you're requesting, they'll take action. However, if they believe it only benefits you with no value to them, very few, if any, will engage.
Compelling and Engaging Design
When we begin the design work, we focus on creating an image for your business that is compelling, engaging and builds trust.
Marketing isn't easy, and once you get people to your website, you want to have the best chance of converting them into customers.
Remember, visitors from West Hills are different from other markets, so be sure you're speaking to your audience!