Does Your West Islip Law Practice Website Design Stand Out?
If you are planning to grow your law practice making use of the web, a first-rate web design is critical. Your clients In West Islip today have more options - and distractions - than they ever did before. Our web design professionals can help.
With so many websites to view on the web, will your web design engage your prospects or send them running to your competitors?
Why Website Design Is So Important to Law Practice Clients
When prospects go to your website, they don't have the benefit of you sitting next to them, explaining your law practice to them. It's just them, a monitor and your website staring them in the face. Are they preparing to contact you? Are they likely to do business with you? Or are they just going to bounce away from your website - a prospect lost to a competitor?
Design Your Website for Trust, Engagement & Financial Success
Web Design Should Build Trust
A powerful web design instills trust and confidence in your practice.
Do you look professional? Do you appear as if you care about your practice, and, therefore, will worry about your clients? You want your prospects to know you wish to be professional with them.
If you have a weak image, why would they wish to work with you?
With trust being one of several concerns of prospects initiated over the internet, you must present a terrific site with all of the information they want to understand why they should work with you.
Design for Your West Islip Clients, Not You
While you should like the design of your site, remember its purpose - to engage and build a connection with your prospective clients.
You need them to take a small action - pick up a phone, make a purchase or submit a contact form. Does your web design make them want to do business with you? Or does it just scare them away?
Are You Showing Success or Weakness?
What message are you sending? Are you telling them how you are going to meet their expectations, or are you simply talking about yourself? Powerful website design makes all the difference.
Your Website Design Has Just 3-7 Seconds
to Grab Your West Islip Clients' Attention
Prospects Leave If You Don't Catch Their Attention!
Prospect's attention span is close to zero these days.
Prospects leave in 3 seconds if you don't reach them with a strong message and great visual. It is our job to keep them focused on what you can do for them. Your web design gets them interested in you and your business quickly.
Common Problems on Millions of WebsitesWe've worked on thousands of websites over the last 20 years, across a wide range of industries. There are many common failure issues that come up that we will help you address:
To Succeed, You Must Address These Common Problems:
- No Compelling Design: Everyone judges based on appearances. If your site is dated, ugly, slow or messy, what does it say about you and your law practice? Do you instill confidence or doubt?
- No Clear Message: You must have a headline that grabs their attention, and the page must explain what you can do for them.
- No Engagement: When people come, do not like what they see and leave, that is considered a "bounce." A high bounce rate will hurt you with Google including Google Adwords. Poor web design is a factor. They will see people coming and leaving fast, telling Google site visitors do not like what they find on your website. Talk about what you are able to offer them, such as personal injury, medical malpractice, consumer and credit protection services. Our LI PPC ad agency services help with this.
- No Signs of Trust: Are you showing them how you can help them in a believable way, or are you simply posting random information and "data" with no connection to them?
- No Responsive Design: More than half of your prospects are now regularly browsing on smart phones. Your site has to be mobile responsive to accommodate these users. Google also ranks sites lower that are not mobile responsive. Again, web design has an impact.
- No Focus on Your Prospects: Remember, they don't care about your needs, prospects care about what results you can achieve for them. Are you talking about them or bragging about yourself?
A Well Designed Website Can Deliver More Clients to Your Law Practice in West Islip
Growth happens much faster for practices with strong websites. They receive more visitors from Google. Prospects stay and engage rather than "bouncing" back to Google.
Paid advertising even becomes cheaper, as Google rewards sites that do well.
Properly designed sites attract clients to your business. They work hand-in-hand with our paid media agency services. Ultimately, the objective of a properly designed site is to produce more qualified prospects and sales for your law practice, delivering the results you need to achieve your goals.
The question is: does yours?
Beyond Design, You Need Highly Engaging Content for your Prospects
A beautiful site is great. However, don't forget the substance.
When prospects reach your website, you need to help them understand why they should speak with you.
Prospects come to your website because they have a need. They may have a problem. They may need your services.
Whatever it may be, they are on your website for a reason.
The information you provide must speak to their needs. You must address their questions, concerns and requirements.
Detailed content should both inform and motivate. You should make them want to work with you, and you should provide enough information to explain to them why they need you. Our local advertising company on Long Island will work with you to address these issues.
Realize the Benefits of a High-Quality Website
A professionally designed website presents significant benefits to your law practice. We will work with you to develop a website that delivers the benefits you need.
Visitors assess you based on what they see on your website. Does your web design convey confidence or create doubt?
Call to Action
Do you tell your prospects to take that next step? Does your website make simple and inviting for them to reach out to you?
Concentrate your marketing message on the prospects you need to bring in (hint: not the whole world). Connect with them on their terms, addressing their requirements, and your ability to meet those needs.
Owning a web site is definitely a cost effective way to get the word out there. Stay in contact with all of your clients, and revise your information with no costly print and mailing charges!
Adding useful details to your web page is simple, and trying to keep your clients informed will save you time and money.
Make it simple for current clients to discover the info they want and minimize your support expenses.
The way in which Our Seasoned Team Can Certainly Help You
Management: Twenty Years Working Experience
Our management team has really helped companies to flourish online since '97. We've obtained incredible experience helping law practices small and large generate leads online. The fact is, we have helped our clientele generate in excess of $600 million in incremental sales revenue.
Local & National Clients
We assist almost all size customers, local and national. Lawyers, professional services, construction, financial services, e-commerce and more. Any customer who can benefit from even more sales can see tremendous improvement. West Islip included.
Our Focus is on YOU
Before we begin designing your site, we speak with you to comprehend your practice as well as your goals. Exactly what are your business and personal goals? What do you want to accomplish? We need to learn this to develop a web design that meets or exceeds your objectives.
Assessing Your Present Advertising And Marketing
We work with you to analyze your current marketing and advertising. Precisely what have you got on the web and in print? We want to give you a effective and persuasive design that will help and improves your existing marketing efforts.
Comparative Industry Assessments
Within your industry there are certain ways of doing business, certain information that industry leaders provide. We will look at your competitors, see what is working and what isn't, and make sure you stand out as the best amongst your competition.
Powerful Calls to Action
Within your design, we define calls to action that drive the activity you need. Whether the goal is a form submit, phone call or other action, all efforts are to drive the results you want.
To achieve those results, you need to clearly tell your visitors what you need them to do, and "what's in it for them." If they perceive value in the action you're requesting, they'll take action. However, if they believe it only benefits you with no value to them, very few, if any, will engage.
Compelling and Engaging Design
When we begin the design work, we focus on creating an image for your business that is compelling, engaging and builds trust.
Marketing isn't easy, and once you get people to your website, you want to have the best chance of converting them into customers.
Remember, visitors from West Islip are different from other markets, so be sure you're speaking to your audience!