Pay Per Click Search Marketing for Window-Blinds-and-Shades
|As in many industries, marketing for Window-Blinds-and-Shades is a challenge. Advertising costs are rising and customer's attention is shifted from traditional media to the internet. Pay-Per-Click advertising allows you to reach these people effectively. Can you leverage PPC to reach this market?|
PPC Management for Window Blinds and Shades: Your Customers ARE Searching Right Now
Potential customers in Window-Blinds-and-Shades are using search, whether you like it or not. You may have a reputation in the industry, but tens of thousands of peole turn to Pay-Per-Click advertising when searching for people to do business with related to Window-Blinds-and-Shades.
Pay Per Click Places You Where Your Customers Look: Page 1
Recent studies have shown that most searchers are now looking at just the first page of search results on Google and Yahoo. Pay-Per-Click advertising allows you to feature your company on that first page with the keywords you want. Fewer than 7% are looking at page two and beyond. They have less time to spend on search, and do not have the patience to dig through search results. Using PPC advertising to get your message in front of them is the key..
Your potential customers are overwhelmed with information and are busier than ever. They do not have time to dig deep through search results in the engines. They've learned how to use search and how to review pay-per-click ads more efficiently, Information seekers often look at natural listings, while buyers tend towards the Pay-Per-Click listings.
Pay-Per-Click Features You at the Top
|With hundreds of thousands - or even millions - of competing pages in search marketing you need to be at the top to be seen - at a minimum, on the first three pages. With PPC advertising you appear ahead of established and new competitors with ease.The engines now sell the top featured listings as pay-per-click ads. These advertisements literally place you ahead of millions of other results and you only pay if the searcher clicks on your listing!|
These listings receive approximately 40% of all clicks; when looking at clicks that lead to a transaction (a purchase or lead) that number climbs significantly. More importantly, the people searching and clicking are your best prospects - they are proactively searching for what you offer.
Pay Per Click Issues: Top Factors in PPC Campaigns
With more than 700,000 companies competing in pay-per-click adveritising how can you compete effectively? Most companies simply try it and test, often spending $5,000 to $500,000, managed by one person in their office who lacks the toolsets, knowledge and automation to truly maximize your advertising dollars.
Do you think your PPC bid management strategies are working? If you said "what strategies" you are in the right place. But seriously, most companies are scrambling to keep up, leaving most of the profits on the table.
Successful pay per click requires expert management. Every click costs you money, and every click must be accountable. Unless you are tracking and optimizing on a real time basis, you are literally clicking money down the drain.
We've spoken with tens of thousands of companies using search. We've compiled the data and are providing it to you, to help you make an informed decision:
Pay Per Click Management: Is it for You?
Lets talk and see whether a managed pay per click campaign is right for you. Different companies have different needs and goals; we can help you evaluate your current campaigns and see if there is room for improvement.
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