Pay-Per-Click Marketing for Landscape-Design
|Landscape-Design is as challenging as ever. Growing your business is more difficult while your competition is marketing aggressively online and offline. Pay-Per-Click advertising allows companies to advertise on top of search, ahead of millions of competing web pages. The costs of doing business online are climbing. With your best customers searching online, will you be found where they are looking?|
Search Marketing for Landscape Design: Can You Compete Effectively?
While our prospects use search every day, what steps are you taking to compete? Search Marketing for Landscape Design. Promoting yourself online. The concepts are the same: position yourself where your prospects are searching.
Leveraging Pay-Per-Click to be Found on Page 1 is Critical
Studies have shown that 93% of people do not look past the first page of search results when they search on Google, Yahoo and MSN. If they do not find what they want, they simply do another search or give up completely. The engines allow advertisers to bid on Pay-Per-Click listings that feature them at the top of the listings. Being found on the second page will only get you 7% of searchers; page three sees only 1%.
Your potential customers are overwhelmed with information and are busier than ever. They do not have time to dig deep through search results in the engines. They've learned how to use search and how to review pay-per-click ads more efficiently, Information seekers often look at natural listings, while buyers tend towards the Pay-Per-Click listings.
Pay-Per-Click Features You at the Top
|With hundreds of thousands - or even millions - of competing pages in search marketing you need to be at the top to be seen - at a minimum, on the first three pages. With PPC advertising you appear ahead of established and new competitors with ease.The engines now sell the top featured listings as pay-per-click ads. These advertisements literally place you ahead of millions of other results and you only pay if the searcher clicks on your listing!|
With PPC advertising, pay-per-click lets you decide which keywords to be found for and what message should be shown in the search engine. You only pay for the clicks and not for the impressions (the mere display of the listing).
Comparing PPC clicks to a prequalification step, it quickly becomes apparent that these prequalified clicks are more valuable and can be extremely cost efficient. Remember - people who search and click are your best prospects - they are searching for what you offer.
Successful PPC Campaigns need Expert Pay Per Click Management
|Do you think your PPC bid management strategies are working? If you said "what strategies" you are in the right place. But seriously, most companies are scrambling to keep up, leaving most of the profits on the table.|
Do you think your PPC bid management strategies are working? If you said "what strategies" you are in the right place. But seriously, most companies are scrambling to keep up, leaving most of the profits on the table.
Successful pay per click requires expert management. Every click costs you money, and every click must be accountable. Unless you are tracking and optimizing on a real time basis, you are literally clicking money down the drain.
Pay per click management is difficult... that is why so companies craving success speak with us about search. Consider:
Contact Us to See if Pay Per Click Management is Right for You and Your Business
We're inviting you to call us or complete the shoft form below to see if expert pay per click management is right for you and your company. There is no cost or obligation; we will discuss your current campaign (if you have one), the challenges you face, and solutions we may offer. If we can't help you, we'll be up front and let you know that as well..
While you are here, we invite you to register to receive our newsletter. Its a great tool for clients, prospetive clients and do-it-yourself campaign managers who are looking for additional insight into search and industry trends.