site map
 
Business-Services > Equipment-Leasing

Advertising Equipment-Leasing on Pay-Per-Click and Search
Competition is growing in Equipment-Leasing and it is more competitive than ever.  Your potential customers now Google what they need, doing more research than ever.  Are you successfully using Pay-Per-Click to stay ahead of your comeptition?


Promote Website for Equipment Leasing: Can You Compete Effectively?

While our prospects use search every day, what steps are you taking to compete?  Promote Website for Equipment Leasing.  Promoting yourself online.  The concepts are the same: position yourself where your prospects are searching.



93% of Searchers View Just Pay-Per-Click Ads and Natural Listings on Page 1

The typical searcher is creating more specific searches and 93% of them only review the search results on page 1.  Just 7% of searchers will look at page 2, and only 1% will get as far as page 3.  Unless you show on the first page, you will miss the mark.  Pay-Per-Click advertising helps you reach your market where they are looking - on page 1.

When they search, they are searching with something specific in mind.  If they do not see those results, they will either conduct another search or will stop searching altogether.  The listings that do appear on the first page will receive 93% of the clicks from the searchers.



Pay Per Click Lists Your Company Ahead of Millions

Pay Per Click lets you jump ahead of millions of competing listings quickly.  The search engines all use Pay-Per-Click as their primary advertising model.  With Pay-Per-Click (PPC) you advertise with the search engines.  You select the keywords you want to be found for and Google and Yahoo will feature you above millions.

With Pay Per Click you only pay when people click on your listings.  The display of your ad (also called an impression) is free.  You bid against other advertisers and, in simple terms, the highest bidder gets rank first, the second highest is second, and so on (the actual ranking is based on a complex formula, but this demonstrates the general compcept).

These listings receive approximately 40% of all clicks; when looking at clicks that lead to a transaction (a purchase or lead) that number climbs significantly.  More importantly, the people searching and clicking are your best prospects - they are proactively searching for what you offer.



Pay Per Click Issues: Top Factors in PPC Campaigns

With more than 700,000 companies competing in pay-per-click adveritising how can you compete effectively?  Most companies simply try it and test, often spending $5,000 to $500,000, managed by one person in their office who lacks the toolsets, knowledge and automation to truly maximize your advertising dollars.

Our experienced ppc bid management teams work hard for you, driving you the best traffic at the best rates.  Do you stop ask yourself: should you be #1 in PPC?  Do you know when #4 is more profitable?  How about rank #3? 

The right answer is not magic or guesswork; it comes down to hard numbers and mathematical modeling.  Our systems, which have been managing PPC accounts and bids for over six years are able to track visitor behavior, attach value to their actions and optimize the campaign to produce maximum results.

We've spoken with tens of thousands of companies using search.  We've compiled the data and are providing it to you, to help you make an informed decision:



Is Managed Pay Per Click Right for Your Company?

If you are interested in learning more, please call us or complete the short form below.  We will happily discuss your current campaign (if any) and see whether we can help you improve your results from pay per click.

We also invite you to register for our newsletter.  It is free and offers great insight into the industry as well as trends that may impact you, your business and your bottom line.




Request Information and a Free Consultation or Call 888-420-0063
Contact Information:

Contact:     Website:
Company:     Email:
Phone:     Industry:

Online Advertising Currently Used:
PPC (Pay Per Click) SEO (Natural Search) Affiliate Marketing
Email Newsletters Email Marketing

What have been your biggest challenges online?
Help us avoid SPAM - what is 1 + 2 =



 
Industries Serviced:
  • Law
  • eCommerce
  • Medical
  • Energy
  • Manufacturing
  • Professional Services
  • B2B Products & Services
  • B2C Products & Services

Programs Developed:














... and many more


 

© 2012 The Direct Response Group, LLC     445 Broadhollow Road, Suite CL 42, Melville, NY 11747
(888) 420-0063     (516) 420-5000     (631) 393-2705

Site Map   |   SEO Services   |   Pay Per Click Overview   |   Long Island Advertising Agency
About Direct Response Group   |   Content Syndication   |   Contact Direct Response Group   |   Link Building Services
PPC Strategies   |   Lead Generation Programs   |   Long Island Ad Agency   |   Pay Per Click Management
Information about Search Engine Optimization   |   Case Studies   |   Pay Per Click Consulting   |   Search Engine Optimization


Home Home About Direct Response Group Pay Per Click Natural Search / SEO Social Media Marketing Lead Generation Contact Us