While our prospects use search every day, what steps are you taking to compete?  Advertising for Equipment Leasing.  Promoting yourself online.  The concepts are the same: position yourself where your prospects are searching.

Studies have shown that 93% of people do not look past the first page of search results when they search on Google, Yahoo and MSN.  If they do not find what they want, they simply do another search or give up completely.  The engines allow advertisers to bid on Pay-Per-Click listings that feature them at the top of the listings.  Being found on the second page will only get you 7% of searchers; page three sees only 1%.

Your potential customers are overwhelmed with information and are busier than ever.  They do not have time to dig deep through search results in the engines.  They've learned how to use search and how to review pay-per-click ads more efficiently,  Information seekers often look at natural listings, while buyers tend towards the Pay-Per-Click listings.

Pay Per Click lets you jump ahead of millions of competing listings quickly.  The search engines all use Pay-Per-Click as their primary advertising model.  With Pay-Per-Click (PPC) you advertise with the search engines.  You select the keywords you want to be found for and Google and Yahoo will feature you above millions.

These listings receive approximately 40% of all clicks; when looking at clicks that lead to a transaction (a purchase or lead) that number climbs significantly.  More importantly, the people searching and clicking are your best prospects - they are proactively searching for what you offer.

With so much competition and so much riding on search, experienced Pay Per Click management can help you succeed online.  Today, your competition is actively bidding on keywords, driving up prices, and grabbing market share.  Without professional PPC management, you are literally throwing money at search, hoping to win the game.

Suppose we evaluated your campaign and found 40% waste (which is typical).  On a $20,000 per month campaign, that's $96,000 wasted annually.  That could be money in your pocket, or, if channeled back into search, could increase your revenue from good keywords by 66%!

We've spoken with tens of thousands of companies using search.  We've compiled the data and are providing it to you, to help you make an informed decision:

We're inviting you to call us or complete the shoft form below to see if expert pay per click management is right for you and your company.  There is no cost or obligation; we will discuss your current campaign (if you have one), the challenges you face, and solutions we may offer.  If we can't help you, we'll be up front and let you know that as well..

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